KeyRelevance President Christine Churchill is teaming with Shelly Ellis to provide a presentation on keyword research. The event will be held at the Renaissance Hotel in Richardson, Texas at 6:30 PM on 19 February.
Keyword Research is considered the first step in all online marketing. Keyword research applies to organic search engine optimization, paid advertising, as well as video marketing, blogging and social media marketing.
Christine Churchill currently serves as the Chairman of the Dallas Search Engine Marketing Association (DFWSEM) and frequently speaks on keyword research at major search industry conferences such as Search Marketing Expo, Search Engine Strategies, Webmaster World, and the Unleashed Conferences. She has been in the field of online marketing for over ten years and holds a masters degree in business.
Shelley Ellis is the owner of Shelley Ellis Consulting and is at the forefront of exploring the vast potential of using Google’s content network for tapping into online conversations to increase sales and boost profits for companies of any size. With over nine years of paid search experience across a variety of industries, Shelley is a pioneer and a recognized expert in advanced content targeting strategies. Shelley also serves on the board of the Dallas-Fort Worth Search Engine Marketing Association (DFWSEM).