Everyone has heard that Field of Dreams quote being tossed around the marketing world. You know the one “If you build it, they will come.” That might work for ghostly baseball players, but for websites and online brands, we know that is most certainly NOT the case.
You may be able to achieve some nice rankings through basic SEO, drive some decent traffic with a PPC budget, but what if that’s just not enough? More and more Continue reading




First up is the SEOMom, Gillian Muessig, Founding President Emeritus,
To make contests relevant and successful you need to have a prize of significance, prizes of relevance, don’t give away someone else’s product, Push the promotion.
First up is
How to turn your community ….. Something I totally missed the first slide, it went by at light speed. You need to determine if you’re building the right audience. Building a community isn’t just digital.
People ask John if he thinks Google+ will last, he doesn’t know but they pushed all in with it, so they’re in trouble if it doesn’t.